We create an accurate profile for you, called a Fashion Fingerprint®, based on your own body shape, style and preferences. All of our fashion and style advice is unique to you and based on your Fashion Fingerprint®.
Our top styling team identify the most inspiring and flattering types of clothes for you. They give you a free personal Style Guide, that includes a list of your wardrobe Must Haves and the styles you should avoid.
And then every day, our technology searches all brands online, from high street to high end, looking for Recommendations that best match your Fashion Fingerprint® , to present your own daily edit of the season’s best pieces.