From festival style to a glam evening out snap-up your favourite fashion pieces. Particularly good for jumpsuits and dresses.
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Wall London designs luxury knits, go-anywhere dresses and basic but stylish separates. The high quality pieces are perfect for layering and will work effortlessly with your wardrobe.
Wallis offers high street fashion for grown ups. Head there for glamorous eveningwear and chic work friendly shift dresses.
Warehouse offers high street solutions for simple workwear and easy party dresses. For something easy to wear and on trend, Warehouse is a great bet.
Cool street style casuals with an emphasis on denim and cotton.
Weekend Max Mara is what it says. A great collection of women's casual wear, suitable for the weekend. Expect relaxed fit or cropped trousers, smart jackets, cover ups for the beach and pretty dresses.
A label that started along the Cornish Coast with a bunch of t-shirts with pictures of odd looking fish has expanded into a great outdoors and easy-chic collection. One of their iconic hard-wearing fabrics was named the Macaroni™ because the weave resembled the pasta.
Wheels & Dollbaby boudoir chic is not for the feint hearted. Wheels and Dollbaby is great for sexy pencil skirts, bodycon dresses, décolletage blouses.
Whistles is where grown up women go to shop the high street for proper fashion. Specialising in interesting cuts and prints, Whistles offer interesting design.
White Stuff is a favourite for active girls looking for comfort. They do brilliant coverups (think big jumpers) as well as great T shirts and country friendly separates.
Fabulous headpieces for all your occasion needs.
Whiting & Davis (founded in 1876) crafts beautiful jewellery in sterling silver, gold and ultra-fine mesh. It was this innovative technique of using pressurised fine metal mesh as jewellery and to make bags that inspired jeweller Elsa Peretti amongst others.
A Wilbur & Gussie clutch is a fabulous and affordable investment piece for any wardrobe. The brand is synonymous with bags in vibrant colours and prints, luxury fabrics and leathers with jewelled brooch fastenings. The perfect evening accessory.
Wildfox Couture is an American Vintage-inspired women's knitwear brand. Combining great style and unsurpassed quality. The line has progressed into tanks, sweatshirts, leggings, dresses and denim. Expect to see slouchy tees with quirky logos, gothic/fairy inspired dresses and funky modern denim.
Windsmoor is a great shop for colourful, easy to wear separates. A favourite with the grown ups, Windsmoor specialise in prints, occasionwear and separates.
Luxe quality and a stylish collection of pieces that work across seasons to enable women to build their capsule wardrobes. Thinks sumptuous cashmeres and "Miracle" dresses, trousers and leggings and affordable silks.
Winter Kate is Nicole Richie’s fashion label. Tapping into her signature boho look, it delivers vintage inspired kimono jackets and printed maxi dresses.
Fancy a bit of TOWIE razzmataz in your wardrobe? Snap up Jessica Wright's girlie chic pieces.
Located in Austria, Wolford is famous for it's high quality hosiery and lingerie.
Danish urban streetwear label for sleek directional dressing.
For the ultimate handcrafted hat you cannot rival Worth & Worth. Using traditional methods each handcrafted piece from trilbies, to boaters and panamas can be passed down through generations.
American jeans company Wrangler started in 1943. Jeans come in many different fits and colours, but all are made to the same quality finish. The brand also sells trousers, shorts and tops.
Easy-to-wear pieces and effortless knits that will slip perfectly into your existing wardrobe. Wrap London has the perfect pieces to achieve that laid-back luxe look.
Perfect figure-hugging party pieces, think bodycon dresses and sequin tops.