There’s no showbusiness without the show or the business. Likewise, when it comes to fashion-tech there is no tech without the fashion.
Quantifying Fashion Data
The main takeaways from our Personalised Outfits Masterclass.
Right from the start brands have showcased their product through outfitting: from catwalk collections to window displays, shop mannequins to advertising campaigns and on today’s social media platforms. They play a huge part in our everyday life.
Whether we realise it or not, at some level we are buying into a version of a fashion trend each season. Some of us more than others.
Customer Lifetime Value (LTV) and Personalisation, two words that get used a lot by the modern-day marketeer.
It’s no secret that COVID-19 has accelerated the shift to digital commerce within fashion retail. Over the last 12 months, UK womenswear retailers have seen their online revenues increase by an average of 18%.
As we find ourselves navigating a transformed retail landscape, retailers have been forced to pay microscopic attention to their online capabilities and digital acceleration.
The main takeaways from our Overstocked Webinar.